What Make You Feel Beautiful Always on Campaign

Using our agency of record’s concept I designed and managed print advertising for What Makes You Feel Beautiful. I also was able to be part of beauty image concept testing. From the results I concepted and art directed a beauty library shoot to support the campaigns needs throughout the year.

Role: Photo Direction & Art direction

Screen Shot 2023-02-20 at 12.42.36 AM.png

Screen Shot 2023-02-20 at 12.45.43 AM.png

Screen Shot 2023-02-20 at 12.43.19 AM.png

Screen Shot 2023-02-20 at 12.42.52 AM.png

Screen Shot 2023-02-20 at 12.46.53 AM.png

Screen Shot 2023-02-20 at 12.46.45 AM.png

Screen Shot 2023-02-20 at 12.46.29 AM.png

Screen Shot 2023-02-20 at 12.46.16 AM.png

Screen Shot 2023-02-20 at 12.50.41 AM.png

Screen Shot 2018-07-21 at 3.22.17 PM.png

Screen Shot 2023-02-20 at 12.52.38 AM.png

Screen Shot 2023-02-20 at 12.51.26 AM.png

Screen Shot 2023-02-20 at 12.51.04 AM.png

Screen Shot 2023-02-20 at 12.50.18 AM.png

Screen Shot 2023-02-20 at 12.44.24 AM.png

Screen Shot 2023-02-20 at 12.44.36 AM.png

Screen Shot 2023-02-20 at 12.44.44 AM.png

Screen Shot 2023-02-20 at 12.44.51 AM.png

What Makes You Feel Beautiful library shoot

Photo credit: Terri Doyle