ValentinE’s Day

Walgreens’ retail value initiative called for a fresh and exciting take on our seasonal creative. I had the chance to collaborate with a talented team of designers and copywriters to develop a new concept for Valentine’s Day that put Walgreens’ convenience services—Pickup, Delivery, and Photo—front and center. The headline approach we created was versatile and dynamic, highlighting how Walgreens is ready in a heartbeat to meet any customer need. It was all about showing just how fast and easy we make it to grab the perfect gift or service, just in time for the occasion!

Role: Creative direction