HEALTH AND WELLNESS

A new platform was created to support messaging for acute ailments that Walgreens customers may shop for. This could include, allergies, cough and cold, pain and smoking cessation. The messaging was crafted to speak to getting items and relief fast. I was able to concept the campaign and art direct a library of images support this successful platform!

Creative Direction: Cari Gunsberg
Art Direction: Bonnie McGuire
Copy: Lauren Joselane
Photo credit: Sasha Gulish