HEALTH AND WELLNESS

We created a dynamic new platform designed to support messaging for the acute ailments Walgreens customers often shop for, like allergies, cough and cold, pain relief, and smoking cessation. The messaging was all about quick solutions and fast relief. I had the exciting opportunity to conceptualize the campaign and art direct a vibrant image lifestyle library that perfectly captured the energy and urgency of the platform, helping drive its success!

Role: Photo Direction & Art direction

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Photo credit: Sasha Gulish